GA 116 | How to Use Storytelling with Jacob Stoller

Today we are excited to have Jacob Stoller back on the podcast. Jacob and Ron discussed storytelling and how it can be extra powerful in a continuous improvement context. An MP3 version of this episode is available for download here.

In this episode you’ll learn:

• Jacob’s background (3:52)
• The quote that inspires Jacob (6:04)
• How Jacob got into storytelling (7:36)
• How Jacob combats the connotations of the word “stories” (9:14)
• Why storytelling is important in the lean world (10:09)
• Why storytelling works (13:12)
• An example of the power of storytelling (15:14)
• Tips for anyone who wants to start telling stories (23:04)
• A helpful acronym (24:19)
• Some final advice from Jacob (30:08)

Podcast Resources

• Right Click to Download this Podcast as an MP3
• Download a Free Audio Book at Audible.com
• Jacob’s Website

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What Do You Think?

How else does storytelling apply to lean?

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