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GA 235 | How to Embody the Spirit of Toyota with Jess Orr

Avatar photo By Jessica Bush Updated on October 3rd, 2018

This week’s guest is former Toyota employee Jess Orr. Jess reflected on her time there by sharing their “10 Attitudes” with us, which really capture the overall spirit of Toyota. An MP3 version of this episode is available for download here.

In this episode you’ll learn:

  • Jess’s background (2:53)
  • One of her favorite quotes (4:34)
  • How she discovered this list (5:38)
  • The first attitude (8:27)
  • The second attitude (11:20)
  • The third attitude (13:43)
  • The fourth attitude (18:35)
  • The fifth attitude (22:20)
  • Why the list uses English and Japanese terminology (25:20)
  • The sixth attitude (27:29)
  • The seventh attitude (29:52)
  • The eighth attitude (33:45)
  • The ninth attitude (38:28)
  • The tenth attitude (40:32)
  • Jess’s final words of wisdom (43:45)

Podcast Resources

AME San Diego 2018

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What Do You Think?

Which one of the 10 Attitudes resonates with you the most? Why?


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